A personal branding project, 뇸 (Nyom), is a popsicle brand for your furiends. Nyom popsicles come in four flavors that are known to be widely popular among dogs, so you can expect some serious tail wagging. It is 100% plant-based, human-grade, and packed in recyclable cardboard. For this project, I designed the product from scratch, from ideation, 3D modeling to packaging.
For the brand visuals, I opted for a fun, minimal look. Appealing to both Korean and international consumers, Nyom has one main English logotype and one Korean, derived from a Korean word 뇸, read as “NYOM”.